This past Thursday night, amid swirling speculation about the Brown University gunman, the network's Kaitlan Collins took to social media, noting the confusion and guiding the public to her network’s 9pm newscast.
While it is by no means a flawless news source, her statement rang true for a lot of people. It remains one of the outlets where there exists fact-based and largely trustworthy reporting – notably during breaking news situations such as the one unfolding close to a New Hampshire storage facility.
A Precarious Position During a Business Tug-of-War
Yet CNN, now middle-aged, finds itself in a uncertain situation as two giant media corporations compete for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the future of CNN has been drawn into a high-stakes game of mergers and acquisitions, rather than as a question of what serves the information-seeking public.
“This is yet another example of the profound systemic issues with roots in many years of regulatory actions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The debate about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a more important point.
“It is often framed as a corporate drama with influential figures as the main characters, but there is scant discussion of the public interest,” Pickard said.
The Additional Factor: The Former President
The CNN scenario is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” foe.
Think back to the cries of “CNN sucks!” at his rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now says that CNN needs new ownership. This can be interpreted as ownership that will insulate him from journalistic oversight. That is a factor in why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to favor that bidder more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently placed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Possibility of More Uncertainty
It is important to note, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s not exactly a safe harbor. That structure could pave the way for CNN for a future sale. It never ends.
In the view of Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance wrote recently that anti-trust laws should prohibit both deals.
“Each proposed deal would be harmful to the country, and both should be challenged by the government,” Wu argued.
The Bigger Problem and a Potential Solution
Whatever happens with this particular battle, the bigger problem remains.
“Our current system is a very system hostile to democracy, but we must resist a sense of powerlessness,” Pickard noted. Policy decisions – dating back to the 1930s and 1940s – helped to build this profit-obsessed monster, and new policy decisions can fix it.
Is this likely in an era where the top communications regulator refuses to acknowledge that the agency is independent? Overhaul is highly improbable now, but that doesn’t mean it will never happen.
Policies that bolster independent news organizations, reinforce local journalism, finance public media, and outlaw the consolidation of media power in too few hands are achievable – they are necessary for a functioning democracy.
When it comes to media ownership, larger is not superior. And news organizations including CNN must not be pieces in the latest merger game.